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Online Direct Marketing Webinar Series
Presented by Jeff Patrick, President of Common Knowledge (Blackbaud Channel Partner)
Jeff Patrick brings nearly a decade of expereience assisting over 100 nonprofits with their Internet initiatives. Working with large national and regional organizations, Jeff pioneeered tools and software for online fundraising, email communication, advocacy, and outreach. Jeff focuses on assisting clients with strategic planning, website development and online campaigns.

Common Knowledge has a lot of data on online and integrated fundraising and they will share recent examples of what does and doesn't work by digging into the details. How can mini-sites, direct email asks and eNewsletters live in harmony? What needs to be on your homepage to make a campaign successful? Join Jeff Patrick, as he rehashes victories (and admits mistakes) and walk away with great examples to inspire your strategy.

What will I learn from about online direct marketing campaigns from this webinar series? You will learn how to apply best practices, the various compenents that make up a successful an online direct marketing camapigns and see client examples.
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