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Website Development Webinar Series
Presented by Jeff Patrick, President of Common Knowledge (Kintera Channel Partner)
Jeff Patrick brings nearly a decade of experience assisting over 100 nonprofits with their Internet initiatives. Working with large national and regional organizations, Jeff pioneered tools and software for online fundraising, email communication, advocacy, and outreach. Jeff focuses on assisting clients with strategic planning, website development and online campaigns.
Series Overview:
Common Knowledge has clear best practices for large, interactive community-based websites. This two-part webinar series will establish a basic foundation and then cover more advanced practices.
- What should you consider during your next website redesign?
- How can you engage your community and keep them active?
- What are best practices for online cultivation?
- How can you bridge online and in-person interactions?
Each session will provide executives with 10 best practices for fundraising and online community development, with concrete examples. How are national nonprofits using their website to more deeply involve and cultivate their large volunteer bases?
Part I - 4/16/08
Website Development 101: Moving beyond the brochure site
Jeff will cover the basics for developing a website redesign process, current tools, and the layout of your most important page—the homepage. We’ll consider a website redesign from a number of perspectives: design, marketing, fundraising and advocacy.
Part 2 - 4/17/08
Website Development 201: Innovation for Engagement
Jeff will share 10 advanced best practices for web development including merchandising to better cultivate donors, and issues to consider with online social networks.
Web 2.0 & Social Networking Webinar Series
Presented by Jeff Patrick, President of Common Knowledge (Kintera Channel Partner)
Speaker Bio: Jeff Patrick brings nearly a decade of experience assisting over 100 nonprofits with their Internet initiatives. Working with large national and regional organizations, Jeff pioneered tools and software for online fundraising, email communication, advocacy, and outreach. Jeff focuses on assisting clients with strategic planning, website development and online campaigns.
Series Overview: The barriers to creating web content are shrinking every day, creating changes in how we think about tools for fundraising. We'll look at recent examples of campaigns integrating these emergent technologies and share some emerging best practices from Web 2.0 campaigns with IFAW. Participants will leave with an understanding of the changing environment of the Internet, new tools in their fundraising toolkit, and evaluation criteria that will be useful for the shiny new tools of today (and tomorrow).
Session 101
Web 2.0 & Social Networking: Foundations for Community - 2/13/08
This seminar will provide executives with a basic understanding of the emerging (and recently established) Web 2.0 tools including social existing social networks (MySpace, Facebook, etc...) and blogging. How do online social networks and other user generated content function? Who is using it successfully?
Session 201
Web 2.0 & Social Networking 201: Next Level Communication- 2/27/08
The goal in this webinar is to equip executives with tools for developing an up-to-date online strategy. Here we'll introduce more involved tools like custom social networks; widgets; and PR targeting bloggers, plus more. Then we'll outline factors for success, recommendations for process, and characteristics of good tools. Advanced concepts will be covered including: the ladder of engagement, a network of sites, feeding the fundraising process and software choices.
Marketing and Technology: How to make the marriage work- 1/16/08
Approximately: 40 Minutes
Presented by Neil Fennessey. President. Four Mangos Inc.
In today’s fast-paced and ever-changing world, integrating a successful marketing strategy can be a challenge. Constituents demand more from organizations and understanding the science of marketing and technology is critical for success. Learn how to overcome this challenge and effectively use technology to develop and execute a marketing strategy that connects your organization’s brand with the wants and needs of your constituents. Join us for this educational session presented by Four Mangos and learn how other nonprofit organizations have successfully combined marketing and technology to achieve results.
Social Networking & Web 2.0 On-Demand Series
1. Social Networking & Web 2.0 Part I: What is it and how is it valuable for nonprofits? - 10/16/07
Approximately: 62 Minutes
Presented by Jeff Patrick, President and Founder of Common Knowledge
Social networking is an opportunity for nonprofits, like you, to build an online community that brings people together to help you achieve your mission. Jeff Patrick will explaing Social Networking and Web 2.0 and explain how this new technology will help you raise more money, reach more people and operate more cost-effectively.
2. Social Networking & Web 2.0 Part II: An Intimate Look at Several Campaigns - 10/23/07
Approximately: 56 Minutes
Presented by Jeff Patrick, President and Founder of Common Knowledge
This session will take an in-depth look at how several organizations have used social networking & Web 2.0 to build stronger relationships with its constituents, increase fundraising and much more.
3. Social Networking & Web 2.0 Bundle- 11/12/07
Register here to have both Social Networking webinars sent to you.
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Bridging the Gap: Connecting External Systems to Kintera using Web Services - 3/20/07
Approximately: 30 Minutes
Presented by Neil Fennessey, President and CEO of Fourmangos, Inc.
Fourmangos will demonstrate how its development team was able to utilize the Kintera web services system to connect an external web system to the Kintera web platform. Neil Fennessey will discuss how the system was created and review with the audience one particular success story-America On the Move. In addition, Neil will discuss how the presentation layer of the site combines the two systems together to create a seamless look and feel.
Web Accessibility & Guidelines - 1/25/07
Approximately: 30 Minutes
Presented by Melissa Jan, Kintera Product Specialist
Discover the best practices for making your website more accessible. Attendees will learn the disabilities that affect web use, what laws apply to online access for disabled users, and more!
Successful Web Site Design - 1/11/07
Presented by: Thalia Driessen, Director of Creative Services, Kintera Inc
Whether you’re creating a new Web site or giving your existing site an update, one thing is certain—today’s Web users demand a great Web site design and online experience. Successful Web site designs cut through the noise with a strong brand, easy to use navigation, and clear calls to action. We'll take a close look at the elements and best practices that go into an effective Web design. We’ll also review examples of successful fundraising and nonprofit Website sites, providing the ideas for making your site design truly the best. Also covered will be graphics for the Web tips and tricks.
For more information or if you are experiencing any technical difficulties with this On-Demand section please contact Jessie Topper at jessie.topper@kintera.com.
